Aventus Maklergruppe GmbH
Strategic Foundations for a Strong Brand Identity
In a brand workshop, we developed the Purpose, Brand Vision, Mission Statement, Brand Values, Brand Personality, Target Groups, and Positioning in Competition. We laid the theoretical foundation for creating a new brand and built strong identification potential.
Brand Values, Purpose, Mission, Vision
The brand's values reflect deep dedication and foresight. It is committed to long-term partnerships, characterized by trust and consistency. With a future-oriented approach, it always acts with an eye on innovation and progress, without losing its dedication to quality and collaboration. The brand’s core, partnership, is at the center – serving as the foundation for stable, appreciative relationships with clients and partners.
Naming
The concept revolves around the idea that being future-oriented is a core characteristic of our brand. This means the brand not only responds to current trends and needs but also proactively focuses on future developments. This can apply to various aspects, including technology, environmental awareness, social responsibility, and market trends.
Logo & Brand Design
Aventus symbolizes the path to a successful future. By emphasizing progress and achievement, the name conveys trust and confidence. In the field of insurance brokerage, Aventus embodies the vision of guiding clients with innovative solutions and modern approaches. The brand’s future-oriented focus promises security and stability in an ever-changing world.
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